The exciting new channel is a rebrand of BBC Entertainment which will be renamed to BBC Brit on DStv channel 120 with an increased investment into new content. BBC Brit will sit alongside BBC World News and the new additions to the DStv Compact bouquet, BBC Lifestyle and CBeebies.
BBC Brit will offer premium, factual entertainment that is intelligent but irreverent and male-skewed but with broader appeal and blends expertise with entertainment and fact with fun. The channel will become the exclusive home of Top Gear, Undercover Boss and Dragons Den and cover a rich variety of subjects: cars, science, adventure, business, food, life-changing moments, extreme characters, quirky eccentrics and comedy.
Paul Dempsey, President Global Markets at BBC Worldwide said: “BBC Brit will bring together some of the world’s biggest names and best programme-makers in a brilliantly curated, high quality channel brand. The channel captures what’s special about British TV and our African launch marks an important step in the company’s global strategy as we continue to inspire audiences with distinctive, premium programming.”
Joel Churcher, General Manager and Vice President for Africa, BBC Worldwide added: “The content hosted on this channel is designed to reach a diverse pan-African audience, reflecting a wide range of voices, ages and cultures. Our African viewers clearly have a deep affection for BBC programming, and as a leading content distributor, we will continue to deliver high quality, premium content to our channels for many years to come.”
Commenting on the new channel additions to the DStv Compact bouquet, Tim Jacobs, the CEO of MultiChoice Africa, said: “Availing all these BBC Worldwide channels to our Compact subscribers will open up a universe of world-class entertainment to a larger and varied audience across the African continent. As a leading video entertainment company in Africa, MultiChoice Africa is committed to offering our subscribers the best packages filled with unparalleled family entertainment.”
Packed with brand new, unmissable programming and A-list talent, the schedules for BBC Brit will showcase the very best in quick witted entertainment and world-class, factual from the BBC and leading UK independents. New and exclusive titles for Africa on BBC Brit include:
For more information, please visit www.dstv.com.